MVA joins Guangdong International Travel Fair
The Marianas Visitors Authority, Tinian Dynasty Holiday, and Best Sunshine International promoted the Northern Mariana Islands at the Guangdong International Travel Fair on Feb. 25-27, 2016, in Guangzhou, China, as part of the Brand USA pavilion. Pictured from left are Dynasty Holiday personnel; MVA Trade Manager for Guangzhou Tammy Sun, MVA deputy managing director Judy Torres; MVA Marketing specialist Laura Hsiao; and MVA China director Jacky Zhu. (Contributed Photo)
The Marianas Visitors Authority joined representatives from other countries and regions at the Guangdong International Travel Fair on Feb. 25-27, 2016, in Guangzhou, China.
Over 120,000 attended this year’s fair, “one of the most influential B2Bfairs focusing on outbound travel, inbound travel, and MICE travel,” according the event’s official website.
The MVA joined the Brand USA Pavilion with industry partners Dynasty Holidays and Best Sunshine International, Ltd. where the team distributed information and brochures to promote the Northern Mariana Islands (NMI) as a world-class destination.
“Guangdong is one of the China’s largest cities and one of the NMI’s largest source cities,” said MVA deputy managing director Judy Torres. “The Guangdong International Travel Fair was an important opportunity to forge and reinforce industry partnerships and share more of what our islands have to offer to potential visitors.”
In addition to paying courtesy visits at Tuniu.com, Qulv.com, GZL and Dynasty Holidays, the MVA had media interviews with Guangzhou Daily newspaper, Holiday Media, and FM106.1radio. Several other mass media and travel trade media outlets extolled the appeal of the beautiful beaches and ocean on Saipan and their desire to visit Tinian and Rota in the near future.
The appeal of the NMI as a destination where families can enjoy leisure activities in a clean environment was noted, and the potential for “sister schools,” student exchange, and cultural programswas also raised.
This year’s fair attracted 956 exhibitors from 45 countries and regions. The MVA also met with top travel agents at an appreciation dinner hosted by Brand USA. (PR)