Budweiser unveils outdoor kitchen giveaway promo

Budweiser, The “King of Beers” wants to turn one lucky consumer’s backyard from drab to fab by building a “Kusinan Bud”—the ultimate outdoor Budweiser kitchen!

“We wanted to give our consumers something to help make the best of their leisure time, time with their family, or for that down home Sunday barbeque,” said JoJo Camacho, marketing manager for Marpac, distributor of Budweiser Beer on Saipan. “We wanted to give them something different. We’ve done shopping sprees, Shell gas-for-a-year, flyaway packages. This time we wanted to give away something that would last a long time, and reward them for the many years of spending their hard-earned dollars on Budweiser products and at Budweiser promotions. This is, by far, one of the biggest prizes Budweiser has given away, and we’re very excited to be able to offer this.”

The grand prize package, valued at over $5,000, includes: a stainless steel barbecue grill, stove, sink, table and chairs, pot rack, refrigerator, and branded barbecue utensils.

As far as construction goes, it’s still in the planning stages.

“I’m currently working with a few contractors to be sure the winner gets what he or she wants. I plan on letting the winner have a little part of the design process. It is a permanent structure, so we want to keep the winner happy for a long time. We’ve also got some items for the kitchen on their way to Saipan—a Weber Genesis Stainless Steel Grill, a Stainless Steel Coleman Cooler, and some other Budweiser surprises,” Camacho added.

To qualify to win the “Kusinan Bud,” one must possess the official “Kusinan Bud” shirt, hat, and kitchen towel, available at participating locations: Joeten Susupe, Hanam Market, I-Mart, Joeten Hafa Adai, Martha’s Store, Kagman Market, and Joeten Dandan, with the purchase of a case or more of the Bud Family.

“Show up to the Grand Finale event at Joeten Dandan 3pm on May 13 with all your ‘Kusinan Bud’ gear and your active Bud Fresh Rewards Card to register. Then, we’ll have a friendly competition called the “Bud-lympics” to see who wins the grand prize,” said Camacho. “So, be sure you get that “Kusinan Bud” Gear.”

Kusinan Bud gear will be available from March 13 through May 13 at participating locations.

For more information on Kusinan Bud or the Budweiser Fresh Rewards Card, JoJo Camacho can be reached at 234-7113.

Budweiser is the world’s best-selling beer and is sold in more than 80 countries around the world through partnerships with international brewers or through independent distributors. Budweiser is imported and distributed locally by Marpac Distributors, Ambros Distributors, and Shimbros International.

As the best-selling beer on Saipan, Guam, and Palau, Budweiser is associated with high quality, tradition, integrity and, most importantly, responsibility—characteristics that have made it the “King of Beers.” (PR)