Previous Story
Regarding MVA’s website
|
Posted on Oct 02 2011
I’ll make this short and sweet. The MVA website is a disgrace, and if MVA were a real business, run by real business people who understand marketing and management, they wouldn’t have their jobs. And this shouldn’t surprise anyone, it’s been this way for a long time, and will unlikely change. On two occasions, I have run across the CNMI tourism booth at dive and travel trade shows, and in both cases the booths were empty. That’s right, nobody was there and thousands of people were walking around looking for their next expensive sunburn and fantasy trip. The CNMI troupe was a no-show. They managed a free overseas trip, and then went shopping.
So how could you expect the MVA website, the single most internationally visible and powerful marketing tool your economy has, to be any more creative, and well designed, than the commitment of lazy government workers who are eating at the food court at the dive trade show while the CNMI booth is vacant and poorly designed. A zebra doesn’t change its stripes. Don’t expect any changes on the CNMI website any time soon, they wouldn’t know how to do it, or even what works.
